BOSTON - Has Elizabeth Warren, the Democrat running for Senate in Massachusetts, taken a page from Senator Scott P. Brown's playbook?
A new Warren television commercial out on Friday focuses less on the issues and more on her personal attributes - just like Mr. Brown's commercials.
Mr. Brown's ads have been notable for highlighting his personal qualities and showing him in local settings. In a series running now, various Democrats offer testimonials to his independence and to his being a âregular guyâ who can be trusted.
Ms. Warren's most recent ads have been somewhat generic, with Ms. Warren sitting in a room and talking about government investment in infrastructure and education.
But her newest ad focuses on her character, with news anchors saying she is ânot a Washington insiderâ and regular people describing her as fighting for them. One calls her âtotally g utsyâ; another says he has seen her âstand up to the corporate interests.â
And in a final touch that seems reminiscent of the Brown ads, the last person to speak in the new Warren ad - a woman who says âShe'll be there for us, protecting the middle classâ - speaks with a distinct Boston accent.
Follow Katharine Q. Seelye on Twitter at @kseelye.