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Thursday, October 11, 2012

Democratic Group Brings Comedy to Fact-Checking

By MICHAEL D. SHEAR

Fact-checkers will be out in force on Thursday night, offering plenty of serious assessments of the claims made by Vice President Joseph R. Biden Jr. and Representative Paul D. Ryan.

A new Democratic “super PAC” is taking a different approach.

Convinced that people sometimes tune out all the serious fact-checking, a group called the Jewish Council for Education and Research is preparing to release a series of fact-check videos in the days ahead aimed at setting the record straight on claims made by Mitt Romney‘s campaign.

The twist? The videos will all be made by comedians with the aim of using humor to cut through the myriad oh-so-serious fact-checking efforts.

“We know that opposition tracking footage and research-based fact checks aren't the sexiest things out there, so we embrace this opportunity to break through the clutter and find a way to get information directly to voters who may not have otherwise seen it,” said Rodell Mollineau, president of American Bridge 21st Century, which is teaming up to produce the videos.

The videos will feature the comedian Sarah Silverman, the actress Rosie Perez and others, all making the case that the truth actually matters. The videos will be posted at actually.org.

Follow Michael D. Shear on Twitter at @shearm.